Best Sellers

Best Sellers

Our most-loved Willow essentials, certified organic, made in Australia, and crafted in small batches by the beach. Gentle support for pregnancy, postpartum and baby skin.

 
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Best-Selling Certified Organic Skincare

These are the products our community comes back for, the ones mums keep in the bathroom, repurchase during pregnancy and postpartum, and recommend to friends when they want something genuinely trustworthy. Our Best Sellers are all 100% certified organic, Australian made, and handcrafted in small batches by the sea with a focus on fewer ingredients, real results, and formulas that feel good on sensitive skin.

If you’re new here and want the simplest starting point, begin with Belly Oil and Belly Butter, our two most iconic products for pregnancy care and everyday nourishment. For full-body hydration (especially when skin feels dry or reactive), Body Oil is the easiest “one step, done” ritual straight after a shower. And if you want a reliable moisturiser that feels comforting without being complicated, The Cream and Naked Cream are both loved for gentle, everyday support.

For face routines that stay simple but effective, Face Oil is a favourite, especially when skin is feeling dull, tight, or sensitive. And for tiny skin and nappy-area support, Bottom Balm is a go-to for calm, protective care.

If you’re choosing quickly, start with what matches your stage, or simply shop the best-loved essentials and build your routine from there.

FAQ's

This is a common question we get, as are questions like: when during pregnancy should they be used? or which is better for stretch marks?

So what is the difference?

Belly Oil is lighter and has the ability to penetrate deeper in the skin helping fight stretch marks and inflammation as the skin begins to stretch during pregnancy . We formulated our Belly Oil with ingredients rich in Omegas specifically to help with skin elasticity.

Belly Butter on the other hand is ultra rich, highly concentrated and packed with essential fatty acids to help collagen production.

You can use both together or separately. Sometimes people like butter, sometimes oil, we wanted to make sure we had you covered.

Our formulas were created for delicate and sensitive skin, using only the purest organic ingredients. We have taken care when choosing ingredients to consider sensitivities. However, everyone’s skin is different, and it isn’t possible to guard against all possible allergens. For this reason, we recommend reading the ingredients label and patch testing a new product before full use.

We do! Every product is proudly created in Australia in small organic batches. We are a private company.

All of our products are made in Newcastle, NSW, Australia not far from the ocean which is great as we love to swim and surf :)