Subscribing? Great! You have enough to worry about each day, whether you're growing a human or looking after little ones. Let us take care of your monthly skincare needs with our hassle-free, commitment-free subscription offering for your favourite products.

A freshie! Congratulations. Here’s our pick to keep bub happy and support your recovery. So cute. We recommend this kit to soothe your skin and keep bub happy. Your bub’s finding their way. Life’s a blur. Here is our recommendation for both of you! They’re on their feet! Here is our recommendation for both of you!

Belly Deluxe Set
$82.00 $73.80 Subscription Price

USE CODE: EOFY26 at checkout for 20% off

60ml Belly Butter | 100ml Belly Oil
100% Certified Organic | Waterless | Pregnancy Safe

There’s a lot to think about when you’re expecting, but stretch marks don’t have to be one of them.

This best-selling duo includes our most-loved, pregnancy-safe staples: soothing Belly Butter and lightweight Belly Oil — crafted with 100% certified organic, waterless formulas that work in harmony to support your changing skin.

💛 Belly Oil (100ml) – A silky, fast-absorbing oil serum, rich in omegas and antioxidants to hydrate deeply, calm inflammation, and help maintain skin’s strength and elasticity as it stretches. Ideal for daytime use when you need quick, nourishing hydration.

💛 Belly Butter (60ml) – A luxuriously rich, overnight treatment made with a high concentration of organic shea butter. Packed with essential fatty acids and vitamins to help boost collagen production and support skin resilience, it’s your go-to for long-lasting nourishment.

Used together, they’re a daily ritual of care, comfort, and confidence — helping you feel more at home in your changing skin.


  • 60ml Belly Butter
  • 100ml Belly Oil
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description

USE CODE: EOFY26 at checkout for 20% off

60ml Belly Butter | 100ml Belly Oil
100% Certified Organic | Waterless | Pregnancy Safe

There’s a lot to think about when you’re expecting, but stretch marks don’t have to be one of them.

This best-selling duo includes our most-loved, pregnancy-safe staples: soothing Belly Butter and lightweight Belly Oil — crafted with 100% certified organic, waterless formulas that work in harmony to support your changing skin.

💛 Belly Oil (100ml) – A silky, fast-absorbing oil serum, rich in omegas and antioxidants to hydrate deeply, calm inflammation, and help maintain skin’s strength and elasticity as it stretches. Ideal for daytime use when you need quick, nourishing hydration.

💛 Belly Butter (60ml) – A luxuriously rich, overnight treatment made with a high concentration of organic shea butter. Packed with essential fatty acids and vitamins to help boost collagen production and support skin resilience, it’s your go-to for long-lasting nourishment.

Used together, they’re a daily ritual of care, comfort, and confidence — helping you feel more at home in your changing skin.


Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
Belly & Boobs Set
$82.00 $73.80 Subscription Price
100% organic Belly Butter and Nipple Balm are the perfect pairing specifically created to soothe and strengthen the areas that need it most in those early months.
  • 60ml Belly Butter
  • 60ml Nipple Balm
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description

60ml Belly Butter | 60ml Nipple Balm
100% Certified Organic | Fragrance-Free | Postpartum Safe

The perfect pairing for those early months of new motherhood — designed to soothe, nourish, and strengthen the areas that need it most.

This set brings together two of our most loved postpartum essentials: Belly Butter for restorative care, and Nipple Balm for gentle, targeted relief.

💛 Belly Butter (60ml) – Our best-selling, ultra-rich belly conditioner, made with a high concentration of certified organic shea butter. Loaded with essential fatty acids and vitamins to support collagen production, this deeply hydrating butter helps your skin repair and recover during the postpartum period — leaving it soft, resilient, and cared for.

💛 Nipple Balm (60ml) – A creamy, lanolin-free balm designed to soothe and restore sensitive nipples during breastfeeding. With calming mango and shea butters, plus healing avocado and grapeseed oils, it’s completely fragrance-free, vegan-friendly, and safe for both mum and baby — no need to wipe off before feeding.

Together, they offer simple, honest care for this new chapter — because your body deserves just as much love as your baby.

Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
$0.00 Subscription Price
100% organic Nipple Balm and Bottom Balm will become two of your best friends as you ease into the world of nappy changes and feedings.
  • 60ml Bottom Balm
  • 60ml Nipple Balm
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description
Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
Naked Cream
$45.00 $40.50 Subscription Price
A completely waterless, ultra-lux, 100% organic, fragrance free cream designed to intensely nourish and moisturise skin.
  • 120ml Naked Cream
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description

Pure. Gentle. Nothing but goodness.

Our most sensitive formula yet — Naked Cream (60ml) is everything you love about our original waterless cream, without any added fragrance or essential oils. Just pure, potent nourishment for delicate skin.

Formulated with 100% certified organic ingredients and zero water, this ultra-rich, scent-free blend melts in to calm, protect and deeply moisturise even the most sensitive skin — whether you're caring for your baby, your own reactive skin, or simply prefer things fragrance-free.

Packed with skin-loving shea butter, mango butter, rosehip, argan, grapeseed and coconut oils, Naked Cream is rich in vitamins and essential fatty acids to support skin barrier repair, soothe irritation, and lock in long-lasting hydration.

Safe for newborns. Loved by parents. Trusted by sensitive skin.

Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
The Cream
$42.00 $37.80 Subscription Price

60ml | Waterless | 100% Certified Organic

Deeply nourishing, effortlessly pure — The Cream is a luxurious, fragrance-free moisturiser (with a naturally beautiful scent from real essential oils) crafted for skin that deserves only the best.

This completely waterless, ultra-rich formula blends shea butter, mango butter, and a powerhouse of organic oils to soften, hydrate, and restore even the driest skin. Rich in essential fatty acids and vitamins, it supports skin barrier repair and long-lasting moisture, without any fillers, preservatives or synthetics.

Infused with calming clary sage and refreshing lemon myrtle oils, the scent is subtle, grounding, and 100% natural — a sensory moment from nature itself.

No added fragrance. Just pure ingredients.
Because your skin deserves care, not compromise.

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description

60ml | Waterless | 100% Certified Organic

Deeply nourishing, effortlessly pure — The Cream is a luxurious, fragrance-free moisturiser (with a naturally beautiful scent from real essential oils) crafted for skin that deserves only the best.

This completely waterless, ultra-rich formula blends shea butter, mango butter, and a powerhouse of organic oils to soften, hydrate, and restore even the driest skin. Rich in essential fatty acids and vitamins, it supports skin barrier repair and long-lasting moisture, without any fillers, preservatives or synthetics.

Infused with calming clary sage and refreshing lemon myrtle oils, the scent is subtle, grounding, and 100% natural — a sensory moment from nature itself.

No added fragrance. Just pure ingredients.
Because your skin deserves care, not compromise.

Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
$0.00 Subscription Price
Ship every
Add to Bag Adding ... Added! Please select a bath tea Sold Out $0.00
Save 10% and get Free Shipping for the life of your subscription
description
Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
$0.00 Subscription Price
Ship every
Add to Bag Adding ... Added! Please select a bath tea Sold Out $0.00
Save 10% and get Free Shipping for the life of your subscription
description
Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
Willow's Picks Set CALM
$87.00 $78.30 Subscription Price

100% Certified Organic | Newborn Safe | Naturally Soothing

A gentle trio of our most-loved baby essentials — handpicked for comfort, calm, and everyday care.

The Willow’s Picks Set brings together three of our bestselling baby products in one nurturing bundle. Each one is made with 100% certified organic, waterless formulations, thoughtfully crafted to soothe, protect and care for delicate newborn skin.

💛 Baby Oil (100ml) – A soft, calming blend of organic oils including lavender and mandarin, rich in vitamin E and essential fatty acids. Perfect for post-bath massage, hydration, and bonding.


💛 Bottom Balm (60ml) – A protective, chamomile-infused balm that forms a gentle barrier against moisture and irritation. Helps prevent and soothe nappy rash, naturally.


🫧 CALM Baby Bath Tea (75g) – A peaceful, soap-free bath soak infused with organic oats, chamomile, and calendula to soften skin and ease overstimulation. A beautiful wind-down ritual for bedtime.

Whether you're gifting a new parent or building your own baby care ritual, Willow’s Picks is the perfect way to start with the gentlest care — for the littlest people.

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description

100% Certified Organic | Newborn Safe | Naturally Soothing

A gentle trio of our most-loved baby essentials — handpicked for comfort, calm, and everyday care.

The Willow’s Picks Set brings together three of our bestselling baby products in one nurturing bundle. Each one is made with 100% certified organic, waterless formulations, thoughtfully crafted to soothe, protect and care for delicate newborn skin.

💛 Baby Oil (100ml) – A soft, calming blend of organic oils including lavender and mandarin, rich in vitamin E and essential fatty acids. Perfect for post-bath massage, hydration, and bonding.


💛 Bottom Balm (60ml) – A protective, chamomile-infused balm that forms a gentle barrier against moisture and irritation. Helps prevent and soothe nappy rash, naturally.


🫧 CALM Baby Bath Tea (75g) – A peaceful, soap-free bath soak infused with organic oats, chamomile, and calendula to soften skin and ease overstimulation. A beautiful wind-down ritual for bedtime.

Whether you're gifting a new parent or building your own baby care ritual, Willow’s Picks is the perfect way to start with the gentlest care — for the littlest people.

Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
Mum Edition Mini Set
$98.00 $88.20 Subscription Price

Includes Crossbody Travel Bag + 4 x 30ml Minis
100% Certified Organic | Waterless | Travel-Friendly

All of our best-selling skincare favourites, now in travel-ready minis.

Whether you're heading away for the weekend, building your hospital bag, or wanting to try a little of everything, the Mum Edition Travel Set is the perfect companion for motherhood on the move.

Tucked inside a stylish crossbody zip pouch, you’ll find four of our most loved, 100% certified organic, waterless skincare essentials:

30ml Belly Oil – Lightweight, omega-rich nourishment to support skin elasticity and calm stretching skin.


30ml Belly Butter – Our ultra-rich overnight treatment to condition, hydrate, and protect growing bellies.


30ml The Cream – A daily all-rounder for dry, sensitive spots (for you or baby), naturally scented with lemon myrtle and clary sage.


30ml Nipple Balm – A fragrance-free, lanolin-free balm to soothe and restore nipples during breastfeeding.

Beautifully giftable. Wonderfully packable.
Pure, honest care, wherever motherhood takes you.

Ship every
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description

Includes Crossbody Travel Bag + 4 x 30ml Minis
100% Certified Organic | Waterless | Travel-Friendly

All of our best-selling skincare favourites, now in travel-ready minis.

Whether you're heading away for the weekend, building your hospital bag, or wanting to try a little of everything, the Mum Edition Travel Set is the perfect companion for motherhood on the move.

Tucked inside a stylish crossbody zip pouch, you’ll find four of our most loved, 100% certified organic, waterless skincare essentials:

30ml Belly Oil – Lightweight, omega-rich nourishment to support skin elasticity and calm stretching skin.


30ml Belly Butter – Our ultra-rich overnight treatment to condition, hydrate, and protect growing bellies.


30ml The Cream – A daily all-rounder for dry, sensitive spots (for you or baby), naturally scented with lemon myrtle and clary sage.


30ml Nipple Balm – A fragrance-free, lanolin-free balm to soothe and restore nipples during breastfeeding.

Beautifully giftable. Wonderfully packable.
Pure, honest care, wherever motherhood takes you.

Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container
$0.00 Subscription Price
Ship every
Add to Bag Adding ... Added! Please select a bath tea Sold Out $0.00
Save 10% and get Free Shipping for the life of your subscription
description
Made in Australia
Certified by ACO - Certificate number 12750
Ingredients
Ethos
cert-australian-made
Australian made & owned
cert-non-gmo
non gmo
cert-never-animals
Never tested on animals
cert-vegan-friendly
Vegan friendly
cert-willow-tested
Willow tested & approved
cert-gluten-free
Gluten free
cert-certified-organic
100% Certified organic
cert-reusable-container
Reusable container

Customer Reviews

Based on 1602 reviews
92%
(1469)
6%
(100)
1%
(23)
0%
(3)
0%
(7)
K
Kat
Ingredient list incorrect and no response from team

I purchased this set on the basis of the products containing only the 6 ingredients listed on this page. The description very clearly states “every single ingredient is listed here - nothing hidden, ever”. Imagine my surprise when I received the products, only to find a longer list of ingredients on the boxes, including one I cannot use. So far, I’ve emailed willow by the sea twice over the last 1.5 weeks, asking for a full refund including shipping. No response.

M
Mathilde Pouzol
Amazing

I love these products so much. I will purchase them again!
It’s not necessary to use a lot of the balm because it’s very rich, so it lasts a long time.

G
Gabby
Howdy from Texas!

I was gifted a sample set at the start of my pregnancy and immediately fell in love especially since all ingredients are natural ingredients. I’m in love with this duo set and use it everyday! As I enter my 6th month I ordered a full duo set to officially add into my remaining months of skincare arsenal. The belly butter itself has a smooth texture with a buttery texture once warmed into the skin, to seal in the moisture I do apply the serum which is light and not too heavy that it sits on top of the skin. Both the serum and belly butter absorb into the skin amazingly. A huge plus is the heavenly smell!

I
Isabelle
Smells and feels amazing!

Bought this set to try out balms/oils for my belly to help reduce stretch marks throughout my pregnancy, and I’m so happy with them so far! They smell so nice and don’t feel heavy or too greasy on my skin, and leaves my skin so soft! Will definitely buy more when I run out, and gift some to my future pregnant friends!

l
linda lowe
Lovely Products!

Purchased the Belly Deluxe set for my pregnant daughter - she loves them both, but particularly the oil. Lovely and nourishing for the tummy :) I recommend these products.

Customer Reviews

Based on 34 reviews
85%
(29)
12%
(4)
3%
(1)
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S
Sherryn K.
Lovely to use

Not greasy, spreads easily, smells good and gives skin a lovely suppleness.

S
Samantha O.
Love these products! Makes my

Love these products! Makes my belly feel so soft.

L
Lauren

Amazing! Love the belly butter smell products great for sensitive skin too very moisturising without being oily

L
Lauren

Amazing! Love the belly butter smell products great for sensitive skin too very moisturising without being oily

K
Kathryn T.
Excellent

Amazing products however overpriced for what it is

Customer Reviews

Based on 112 reviews
96%
(108)
4%
(4)
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(0)
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(0)
M
Martin
Not just a bottle of Cream

Its been amazing on my Wife's skin and out little girl skin. As they say happy Wife Happy Life.

S
Serena Baek
2nd bottle already with dry, heat rash skin baby

I receive gift set from my friend who used this prodicts on her baby. It's very rich so small amount still does its job. Feels like a butter which melt with your hand/finger temperature. I pit this cream on my baby's cradle scalp (after shower & whenever i see the dry parts) which does helps (fyi.. not severe cradle scalp) and used all over the body basically. I finish up with the oil or this cream (both from the willowbythesea products). I was pretty happy with it so have ordered another ones for my baby. Recommend to the parents who worry about the ingredients and the smell (fragnant). I recommend the products for those who has non severe cradle scalp & dry skin & mild heat rash

L
Laura
Used for everything!

Absolutely love this cream. I use it for my baby, and I also use it on my own face as a moisturizer. It feels great and really agrees with my skin. I have stopped using other expensive products. Highly recommend.

F
Ferlishi
The best baby cream

Best cream i've ever used on my baby. Super gentle on her skin. She had rash and this is the only cream that worked on her. Glad i found willow by the sea!

A
Adriene Camacho
Great

Great on my baby’s dry skin on his face. Works like magic!
Also tried to use this on my dry face, works great!
I finally found something that works for him.

Customer Reviews

Based on 89 reviews
84%
(75)
12%
(11)
2%
(2)
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R
Rita
Favourite cream

I really like this cream. It has such a light and beautiful scent and provides great hydration for the skin. Very happy with it

B
Bron King
The best for dry skin!

I'm 6 weeks post partum and have felt very dehydrated with very dry skin! The Cream is the first moisturising cream I have found to make a lasting difference. It honestly feels amazing!! Its also great knowing that there are no nasties in it which could harm newborn skin!

Q
Quinn
Beautiful Product

A lovely product to use daily as I prepare to be a first time mum!

M
M
Lovely

Love this cream!

E
Elle
Soft feeling and lovely smell

I'm not one for strong smells this cream is so subtle yet clean smelling and calming. It feels so soft on the skin and I know its safe to use so I just feel calm and happy!

Customer Reviews

Based on 99 reviews
96%
(95)
4%
(4)
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(0)
0%
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J
Janine
Over the moon

I brought the pack for my daughter who is pregnant and loves you products

M
Marlene

Love this bath & bedtime regime with our granddaughter 🩷🩷🩷

M
Marlene

Love this bath & bedtime regime with our granddaughter 🩷🩷🩷

R
Rhiannon C.
Third purchase

I absolutely love these products and have recommended to any new mumma

H
Hantie B.
Love Willow Products

Haven't had a chance to use these just get as my baby is still a few months away but I've loved the belly butter and belly oil so I knpw these will be fabulous too! I ove rthe subtle but natural fragrance of these products.

Customer Reviews

Based on 104 reviews
95%
(99)
4%
(4)
1%
(1)
0%
(0)
0%
(0)
M
Maeva
Great way to try everything!

I didn't want to commit to big pots of products before knowing whether I liked them or not, so this was a great way of trying everything. I love the mum face cream and face oil (I use them every day), as well as the belly butter (I ran out really quickly and had to order a large pot), and I also use the nipple balm daily in preparation for breastfeeding but obviously, I only use a tiny amount. The only product I didn't particularly love was the belly oil as it smells a bit bland contrary to the belly butter which smells very herbal and lovely.

M
Mary-Ann

Looking forward to gifting to new mum once new baby arrives

S
Suey
Beautiful Inside and Out

I was gifted this mini set and enjoyed using it during my pregnancy.

N
Natalie
Mum set

Absolutely loving these products on my skin during pregnancy. Feels beautiful and will continue to use them after birth

M
Mikaela Kaskamo Andersson
Glowing

Glowing skin and the smell is Devine, great for a preggo body thank you

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